BloomReach DXP is an open and intelligent platform to build, personalize, test and optimize digital experiences.

The BloomReach DXP helps businesses identify their users' needs and create the right digital experience for them in real time, regardless of channel or device, incorporating content marketing, search, merchandising and SEO.

In-depth visitor analytics and testing tools put actionable user insights into the hands of marketers, content authors and digital merchandisers to curate those digital experiences.

 

Open & Intelligent

The openness of the platform means it’s easy to innovate quickly and extend across every consumer touchpoints.

The embedded intelligence in the platform offers the power of AI to automate tasks, personalize consumer interactions and provide insights to marketers.

All of which results in businesses being able to achieve their digital goals: more revenue, more relevance, stronger brand awareness and higher lifetime value.

Read more about our open & intelligent platform.

Content Management

Content Management

Powerful, open-source-based content management platform

Machine Learning

Machine Learning

Built-in machine-learning algorithms & proprietary data sets

Analytics

Analytics

Advanced content targeting, testing and analytics