Connect your shoppers’ online and offline journeys, increase order size, and retain customers for a lifetime. Doesn’t that have a nice ring to it?
Whether you’re a legacy jewelry retailer with a classic brick-and-mortar presence, or an online-only D2C brand, the time to cater to your customers’ preferences is now.
How do winning jewelry companies do this? By leveraging their customer and product data to create personalized experiences that meet the customer where they are in their shopping journey.
It doesn't matter where your customer starts their journey - via an Instagram ad click, anonymous website visit, or an in-store consultation - leveraging a platform like Bloomreach Engagement is the key to aggregating all your customer behavior and delivering the 1:1, bespoke shopping experiences your jewelry seekers crave.
How Bloomreach Empowers Jewelry Brands
Understand your customers — who they are, what they want, and where they’re going in their journey
Empower your marketers and in-person sales team with a single marketing view that enables accurate segmentation and in-store personalized guidance.
Real-time recommendations that increase average order size
Just like the perfect gemstone, every customer is unique. From novice shoppers seeking THE ring to more regular, avid jewelry buyers, keep your customers coming back for more by serving them relevant, personalized recommendations based on their current and previous browsing behavior.
Increase customer lifetime value with actionable insights
No need to become a data analyst overnight. Bloomreach is prebuilt with advanced customer journey analytics that visualize and quickly target the right segments, so you're never leaving money on the table.
Learn How Retailers Across The World Use Bloomreach
"Bloomreach Engagement allows us to obtain a 360-degree view of our customers. As it is a customer-centric tool, we can easily collect and store customers’ information (GDPR-proof of course!). This allows us to personalize our marketing campaigns and apply more targeted marketing in an easy manner. Thanks to Bloomreach, we can now offer a personalized experience across all touchpoints."
"At DFS, we are synonymous with sofa shopping, but we also cater to bedroom, dining and other home categories. It’s therefore essential that we accurately personalize our communications so we only talk to our customers about the specific furniture they’re shopping for. Furthermore, we know that a visit to a DFS showroom is an essential part of the consideration journey. Bloomreach Engagement, coupled with third-party data enrichment and visualization tools, has enabled us to do all of this in a scalable and easily manageable way."
"Bloomreach never stops innovating and ensuring that we are getting the best solution in the market. We were already seeing success with Bloomreach’s product recommendations, but we are really happy with the upscaled real-time recommendations from Bloomreach. It is faster, more accurate, and we are able to offer more personalized recommendations to all of our customers — including our first-time visitors."
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Additional Resources for Jewelry Brands
Create personalized experiences that are so seamless, they feel like magic.