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Niklas Winkels
Product Marketing Manager at Bloomreach
Niklas is a Product Marketing Manager and Developer Relations Expert with a background in Demand Generation.
Latest posts from Niklas Winkels
Inside Bloomreach
Say Hello to Bloomreach Content
Bloomreach is happy to announce the newest addition to its product family: Bloomreach Content — the headless content platform built for commerce.
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The Spring of 2021 in Review
The first few months of 2021 mark an exciting new chapter in Bloomreach’s journey to becoming the global leader in digital commerce experiences. Let’s take a minute to look back at all the amazing features, Bloomreach launched in the past 3 months.
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Get right to the good stuff. Say hello to the all-new Trending Products Algorithm
Today, Bloomreach adds 3 new exciting features to the Recommendations Module of the Bloomreach Experience Platform.
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NEW ✨ Bloomreach Experience Manager - Version 14.3
Today we’re launching the version of Bloomreach Experience Manager we’ve been dreaming of for years. This version includes some big improvements to Bloomreachs Page and Component Management functionality & continues to improve the commerce and headless capabilities.
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Meet Content Search from Bloomreach
To be able to deliver an exceptional content and commerce experience, product and content search must be unified. Meet Bloomreach Content Search! 🎉
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Introducing Experience-Driven Recommendations
Deliver unique 1:1 personalised shopping experiences by creating real-time user affinity profiles and understanding user intent by leveraging the Bloomreach AI-driven Search Intelligence and user site-browsing behavior.
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你好, Multilingual Search!
More languages, even better than before. Now you can searchandize in Chinese, Japanese and Korean!
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Introducing Relevance by Segment
Now you can personalize your ranking of products based on segments. You no longer have to worry about constantly writing rules or a lack of data and small sample sizes.
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Multi-site Heatmaps 🔥 have arrived!
Bloomreach Insights Heatmap offers a visual way for merchandisers to understand which sections of their website drive revenue and how customers are interacting with the site. It cuts down the time spent looking for insights and improves the likelihood of a merchandising decision being one that leads to revenue.
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Hippo is Now Bloomreach
Bloomreach will also continue to maintain the former website onehippo.org which is now available at documentation.bloomreach.com.
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