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We are proud to welcome Hippo to the BloomReach family. 

BloomReach, the leading commerce personalization platform, today announced a strategic acquisition of leading web content management company Hippo. The Hippo digital experience and performance platform is a content management system that helps businesses understand all visitors – anonymous or known – and deliver them the right content at the right time on any channel or touch point.

With the integration of Hippo’s open and agile experience technology into BloomReach’s machine-learning engine, BloomReach will have the only digital experience platform that natively leverages data and algorithmic intelligence to create, build, personalize, market and measure every digital experience – across verticals and geographies.

Read the full press release.