Turn hesitant browsers into buyers with persistent discount code banners that customers can instantly copy to their clipboard. This sticky banner stays visible throughout the entire session \u2014 it can only be minimized, never closed completely \u2014 ensuring your discount offer remains top of mind. <\/p>\n\n\n\n
For example, a fashion retailer displays a „SAVE20“ code that customers can copy with one click while they continue shopping. Ready to reduce cart abandonment and boost conversions?<\/p>\n","protected":false},"featured_media":40822,"parent":0,"menu_order":0,"template":"","use_cases_channels":[1298],"use_cases_goals":[1303],"use_cases_products":[1309],"use_cases_industries":[1313,1316,1318,1315,1312,1317,1314],"use_cases_metrics":[1319,1320,1321],"use_cases_tags":[],"use_cases_pre_built":[1334],"class_list":["post-72192","use_cases","type-use_cases","status-publish","has-post-thumbnail","hentry","use_cases_channels-weblayers","use_cases_goals-acquire-customers","use_cases_products-marketing-automation","use_cases_industries-ecommerce","use_cases_industries-financial-services","use_cases_industries-gaming","use_cases_industries-hospitality-restaurants","use_cases_industries-retail","use_cases_industries-sports","use_cases_industries-travel-transporation","use_cases_metrics-conversion-rate","use_cases_metrics-revenue","use_cases_metrics-revenue-per-visitor","use_cases_pre_built-yes"],"acf":{"subtitle":"Instantly Copy Discount Codes With Sticky Clipboard Functionality","x_position":19,"y_position":366,"gallery_images":"","why_marketers_love_title":"Why Marketers Use Bloomreach for Easy-Access Discount Banners","why_marketers_love_content":"Over 75% of online shoppers abandon their carts, which represents a massive loss of potential revenue. Discount offers can significantly reduce hesitation, but only if customers can access them easily.<\/span>\r\n\r\nYou need a solution that makes discount codes instantly available throughout the entire shopping journey. Bloomreach Engagement's web personalization capabilities let you deploy persistent discount banners that stay visible during the complete session. The platform's commerce-first approach ensures seamless integration with your checkout flow, while AI-driven targeting helps you show the right offers to the right customers at the perfect moment.<\/span>","campaign_variants_title":"Get Inspired: Run a Promo Code Banner With Ease","campaign_variants_bottom_media":false,"media_section_media_type":"self_hosted","media_section_self_hosted_media":null,"media_section_vidyard_uuid":"","campaign_variants":[{"tab_label":"Discount Banner ","tab_title":"Easy-Access Discount Code Banner","tab_icon":"weblayers","pre_built":true,"tab_content":"Provide customers with instant access to discount codes through a persistent sticky banner that can\u2019t be closed entirely. This advanced web personalization template includes one-click clipboard copying functionality and remains visible throughout the entire session to maximize conversion opportunities. Customers are more likely to make a purchase when offered a discount, especially if they're hesitant about completing their order.<\/span>","quote":"\u201cReceiving discounts releases oxytocin, in turn making shoppers happier \u2014 and less likely to abandon their carts. By 2017, 97% percent of retailers cited discounting as their top pricing strategy, and within the last years, shoppers\u2019 expectations of receiving a discount has only increased.\u201d","quote_name":"","quote_position":"","media_type":"self_hosted","self_hosted_media":"","vidyard_uuid":""}],"how_it_works_title":"How It Works","how_it_works":[{"item":"Download the prebuilt use case.<\/span>"},{"item":"Adjust the design of the sticky banner that displays your discount code prominently with a clear copy-to-clipboard button for instant access.<\/span>"},{"item":"Monitor customer interactions with the banner and track conversion rates to measure the impact on purchase decisions.<\/span>"},{"item":"Optimize banner placement, messaging, and discount values based on performance data to maximize revenue per visitor.<\/span>"}],"case_studies_title":"Campaigns Built Using Discount Code Banners","case_studies_subtitle":"","case_studies_item":6950,"case_studies_content":"World of Books Group achieved powerful results using the easy-access discount code banner, a Plug & Play use case from Bloomreach Engagement. This out-of-the-box solution allowed customers to copy a discount code seamlessly without leaving their browsing session, resulting in a 35% conversion rate in the first full month. With 96% more returning customers and 142% more new customers month-over-month, this banner drove immediate value with minimal effort.<\/span>\r\n\r\nDesigned to be easy to implement, this use case offered the perfect balance of automation and customer convenience, boosting engagement and sales almost instantly.<\/span>","target_audience_title":"Target Audience for Promotional Access Code Displays","target_audience_content":"- Retail brands experiencing high cart abandonment rates\u00a0\u00a0<\/span>\r\n\r\n- Fashion and beauty companies promoting seasonal sales\u00a0\u00a0<\/span>\r\n\r\n- Electronics retailers offering competitive pricing\u00a0\u00a0<\/span>\r\n\r\n- Subscription services providing first-time buyer incentives\u00a0\u00a0<\/span>\r\n\r\nParticularly valuable for businesses with hesitant customers who need purchasing motivation or brands competing on price-sensitive products.<\/span>"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases\/72192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases"}],"about":[{"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/types\/use_cases"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases\/72192\/revisions"}],"predecessor-version":[{"id":72194,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases\/72192\/revisions\/72194"}],"acf:post":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/case_study\/6950"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/media\/40822"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/media?parent=72192"}],"wp:term":[{"taxonomy":"use_cases_channels","embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases_channels?post=72192"},{"taxonomy":"use_cases_goals","embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases_goals?post=72192"},{"taxonomy":"use_cases_products","embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases_products?post=72192"},{"taxonomy":"use_cases_industries","embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases_industries?post=72192"},{"taxonomy":"use_cases_metrics","embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases_metrics?post=72192"},{"taxonomy":"use_cases_tags","embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases_tags?post=72192"},{"taxonomy":"use_cases_pre_built","embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/use_cases_pre_built?post=72192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}