{"id":7827,"date":"2023-06-07T18:13:09","date_gmt":"2023-06-07T18:13:09","guid":{"rendered":"https:\/\/www.bloomreach.com\/case_study\/wie-wildtangent-mit-bloomreach-engagement-die-einlosungsrate-von-gutscheinen-verneunfachte"},"modified":"2024-09-12T12:31:21","modified_gmt":"2024-09-12T12:31:21","slug":"how-wildtangent-used-bloomreach-engagement-to-9x-voucher-redemption-rate","status":"publish","type":"case_study","link":"https:\/\/www.bloomreach.com\/de\/case-studies\/how-wildtangent-used-bloomreach-engagement-to-9x-voucher-redemption-rate","title":{"rendered":"Wie WildTangent mit Bloomreach Engagement die Einl\u00f6sungsrate von Gutscheinen verneunfachte"},"content":{"rendered":"<p>Der amerikanische Gaming Anbieter WildTangent hatte schon fr\u00fcher gratis Spiele an treue Kunden und andere Mitglieder seiner Zielgruppe verschenkt. Warum also nicht die Eins\u00e4tze erh\u00f6hen? Das tat er mit seiner &#8222;Six Free Games&#8220;-Kampagne, die Kunden kostenlosen Zugang zu sechs Spielen gab.<\/p>\n","protected":false},"author":1,"featured_media":7815,"template":"","industry":[96],"channel":[520,268,270],"class_list":["post-7827","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","channel-e-mail","channel-email","channel-in-app"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/case_study\/7827","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/types\/case_study"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/case_study\/7827\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/media\/7815"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/media?parent=7827"}],"wp:term":[{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/industry?post=7827"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/de\/wp-json\/wp\/v2\/channel?post=7827"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}